Home » Power FM(urban grooves musicians) vs. Padare International Family day: Responsible Fatherhood awareness match

Power FM(urban grooves musicians) vs. Padare International Family day: Responsible Fatherhood awareness match

Padare embarked on a media campaign funded by UNFPA in order to reach out to the whole country. Using the media for disseminating information is the most effective way to reach the population no matter the age groups or geographical location; According to a statistics on the website, Zimbabwe has 1,140 000 radio receivers and almost every household has access to radio. In a country where most people rely on the radio and television for news, engaging artists and Djs is an effective way to reach out to people.